Citibank finds a way to Avoid Cancellation after Thirty Years. Priceless.

My first new car.

My first new car.

Update:  I got a call from the same nice lady who monitors the Twitter feed and she had good news.  Citibank found a way to keep my account open after all.  So this story has a happy ending.  They even managed to lower my rate going forward, instead of raising it.  That is priceless.

There are some things you always remember;  your first love, your first car and, in my case, my first credit card.  I was a young co-ed fresh out of college with my first real job and it was time to choose a credit card.  The offers were many, but I chose Citibank.  To this day, the card sits in my wallet.  But now that's all changing.

Recently Citibank decided to raise the interest rate on my card to a whopping 29.9%.  And furthermore, if I didn't accept, they'd close the account.  Just like that.  I called, thinking there was some mistake.  "I've been a customer for nearly 30 years," I said.  Doesn't matter.  "I'll write my Senator, Harry Reid of Nevada," I said.  "Tell him it's his fault," the voice from Citibank said.  He's the one pushing banking reforms.

I was in shock.  "They'll change their mind," I told myself.  "They'll want me back!"  For the past thirty years when others would send me offers of extra points, or low rates, I threw them in the trash and stuck by my Citicard.  I guess I'm just loyal that way.

After talking to several customer service agents at Citibank, I finally got a very nice woman who monitors the company's Twitter account.  She had seen my tweet, lamenting our parting after so many years.  She was sweet and understanding.  "There's nothing we can do," she told me.  "I'm very sorry."

I told her my Citicard has seen me through my first car, my first house, marriage, kids, trips to Europe. You know, memories.  I guess what disappoints me most is that all those moments mean more to me than they do to my bank.  I can get another credit card; it's the principle that counts.

So, it's farewell to my familiar friend.  To the card that has been in my wallet since I was 22 years old.  And, don't be surprised at this:  Citibank just sent me an offer to sign up for one of their new credit cards;  if I fill out an application first.  Priceless.